When do Black Friday sales end in Australia? The day itself might have been and gone, but the deals are far from finished – here’s when the 2025 discounting wraps up

While its name might suggest a 24-hour period of insane discounts, the days of trampling stampedes of shoppers looking to take advantage of Black Friday sales are firmly in the past. In reality, the Black Friday sales in 2025 often run for weeks. Trust us on this – the deals team here at TechRadar Australia has been tracking discounts since the beginning of November.

For an example of a sale that got underway well before the official date of November 28, Amazon threw the switch on its Black Friday deals on November 18 – a full 10 days early. Many of the biggest retailers across Australia followed Amazon‘s lead, launching their proper sales well in advance of the main event.

As start dates can be quite unpredictable, it’s probably not surprising that end dates can be too. This is especially the case now that Cyber Monday – an event that started as an attempt to match Black Friday’s in-store mania with an online-only counterpart – now simply extends the deals frenzy to an entire four-day weekend.

You might think, then, that Black Friday sales will end on December 1 with Cyber Monday. Alas, things aren’t that simple.

While many stores do theoretically end their sales on December 1, an almost equal number run them for several days, or even up to a week, into December.

For example, Dyson‘s sale is offering its ‘up to AU$650 off’ through December 4, while HP and Breville are keeping the deals train running through next weekend.

Here’s a quick breakdown of when some of Australia’s bigger online stores have said they’ll end their Black Friday sales.

However, it’s worth noting that while the sales might not be as limited-time as they once were, individual products can and do still sell out – we’ve seen some stellar savings come and go already in November. Prices can fluctuate at some stores, too, so what was a good deal five minutes ago might not be any longer – so if you see a product at a good discount, our general advice is to take advantage while you can.

Interested in our favourite deals available right now? We’re offering live coverage of all the best Black Friday sales in Australia, but you can check out our 10 top deals below.