I’m a CEO who grew a ‘boring’ air filter business into a $260 million company, and AI is going to help blue-collar, everyday people just like me

David Heacock is the founder and CEO of Filterbuy, a direct-to-consumer air filtration company that has grown into an industry leader generating over $1 billion in revenue, serving more than 7 million customers, and creating over 1,000 American jobs — all while remaining founder-led and fully bootstrapped.

After starting his career as an options trader at Goldman Sachs, David left Wall Street in 2012 to take over his family’s struggling filter manufacturing business in Alabama.