The best time to buy a new TV is right now — here’s why and what models I would buy

While you might think Black Friday or Prime Day is the best time to buy a new TV at a discounted price, as a deals expert, I’d recommend buying a new display right now. Retailers are offering their lowest prices yet as brands like Samsung and LG release their new 2026 models.

• Shop more TV deals at Best Buy

That means you can score clearance prices on existing models, which still include some of our best-rated 4K, QLED, and OLED TVs. Best Buy has some of the best prices right now, and I’ve rounded up my favorite models on sale that I’d buy with my own money.

You can find premium OLED displays included, like a whopping $1,400 discount on our best-rated TV, LG’s 65-inch C5 OLED, bringing the price down to $1,299.99. There are also some fantastic budget TVs, including Samsung’s popular 75-inch 4K Crystal TV for an incredible price of $449.99.

Shop more of my top TV picks at Best Buy below, and keep in mind these are limited-time offers. Thanks to 2026 TVs, older models are at risk of being discontinued, so you should take advantage now and buy a new TV at a stunningly low price.