UK firms are spending more on AI than ever before, but still think data is holding them back



  • SAP report says AI spend could rise 45% between 2026 and 2028, ROI up by an estimated 39%
  • Half of businesses worry agentic AI is being deployed quicker than governance
  • Poor data quality is holding them back, 67% believe in integrated data systems as a fix

The average UK business now spends £20.6 million on AI per year according to new SAP data, marking a substantial 27% year-over-year increase compared with 2025 (£16.2 million).

And this is showing no signs of slowing down – as SAP even anticipates a further 45% increase in the two years between 2026 and 2028, bringing average UK business AI spend to very nearly £30 million annually.

https://cdn.mos.cms.futurecdn.net/EvwjyiKQ3AfWBgAwjcAL4c-1920-80.jpg



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Craig Hale

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