Amazon has a massive Fitbit sale — up to 40% off its best-selling smartwatches and activity trackers

If one of your New Year’s resolutions is to get in shape, then an activity tracker can be the perfect companion. Luckily for you, Amazon has a massive Fitbit sale right now, including up to 40% off its best-selling smartwatches and activity trackers.

• Shop more winter deals at Amazon

I’ve rounded up the best Fitbit deals from Amazon’s sale below, with prices starting at $99.95. Today’s discounts include our best-rated Fitbits at record-low prices, featuring smartwatches and ultra-slim activity trackers. Those deals include the Charge 6 fitness tracker for $99.95, the Sense 2 smartwatch for $189.95, the Versa 4 smartwatch for $119.95, and our best overall Fitbit, the Versa 3, for $157.47.

Discounts on Fitbits are rare outside holiday events, and today’s sale lets you get a popular model for a bargain. These are limited-time offers, so you should kick off your 2026 health goals now with today’s Fitbit sale.

• Amazon: 45% off TVs, AirPods, air fryers & vacuums
• Apple: iPads, AirPods & MacBooks from $79
• Best Buy: $1,000 off TVs, laptops & headphones
• Dell: laptop deals from $249.99
• Fitbit: deals from $69.99 at Amazon
• Home Depot: 40% off appliances, furniture, grills & tools
• Lenovo: 45% off laptops & tablets
• Lowe’s: up to 30% off appliances, holiday decor & tools
• Lululemon: up to 30% off sitewide
• Nordstrom: clearance prices from Nike, Ugg & Adidas
• Samsung: up to $2,000 off appliances, TVs & phones
• Target: 40% off fitness, clothing, furniture & more
• Walmart: furniture, cheap TVs & vacs from $69
• Wayfair: 54% off furniture & decor