Black Friday starts early at Walmart – here’s everything you need to know about its October sale

Not to be outdone by Amazon‘s recent announcement, Walmart has released the dates for its first holiday sale, officially kicking off the 2025 Black Friday shopping season. Walmart’s Deals sale begins on October 7, a date which coincides with Amazon’s October Prime Day sale.

• Shop today’s best deals at Walmart

While it might seem like October is too early for Black Friday deals, in recent years, retailers have started their sales earlier and earlier, stretching out the holiday shopping event and allowing consumers to get a head start on their Christmas shopping.

Walmart’s Deals sale will begin on October 6 at 7 PM ET for Walmart Plus members and on October 7 at 12 AM ET for everyone else. The retailer is offering a preview of its upcoming deals, featuring 50% off select items, including Apple devices, furniture, TVs, vacuums, clothing, toys, and holiday decor.

You’ll find more information about Walmart’s upcoming Deals sale below, including how to become a Walmart Plus member and a preview of its upcoming sale. I’ve also listed today’s best deals at Walmart, in case you want to shop for bargains right now. Included are record-low prices on MacBooks, OLED TVs, vacuums, appliances, and many other early deals worth considering.

Walmart’s press release included detailed deals that we can expect in October, and I’ve listed those offers below. The retailer will also feature 50% off TVs, Apple devices, vacuums, holiday decor, clothing, and best-selling toys.

To gain early access to Walmart’s Deal sale on October 6, you will need to be a Walmart Plus member. If you aren’t already a member, you can sign up for a free 30-day trial and enjoy free grocery delivery, free shipping with no order minimum, gas discounts, and early access to sales events.

If you don’t want to sign up for a Walmart Plus membership, you can still shop Walmart’s sale on October 7 at 12 AM ET.