I went inside FIFA’s super-secret Technology Command Center for the World Cup — but sadly I can’t really tell you too much about what I saw


With the FIFA World Cup 2026 now well underway, the excitement is building as the tournament reaches its most crucial stages.

But this edition of the world’s biggest sporting event is also notable for being the most technologically-friendly so far, with a raft of new AI-powered tools, services and broadcast innovations.

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