I’ve been a Spotify subscriber for over 10 years, but I’m ditching it for Apple Music in 2026 – here’s why


I’m not sure exactly when I signed up for Spotify, but according to my email archive, it’s been at least 10 years – and quite possibly much longer than that (the music streaming service launched in the UK in 2009). Honestly, I’ve loved it, and having access to a catalog of tens of millions of songs has transformed how I listen to music, along with many others.

However, with a new year audit of my many, many digital subscriptions imminent, I’m ready to return to my first digital music love: Apple Music (or iTunes, as it used to be). There’s one main reason and several secondary reasons why I’m making the switch as I’ll get into here.

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