- LG no longer makes its 8K OLED TV, nor any 8K LED TVs
- 8K panel production is “on hold”, but could come back if things change
- Even Samsung isn’t pushing 8K as hard – it’s starting to look a lot like 3D
Stop me if you’ve heard this before: a TV technology has failed to excite customers due to high prices and a lack of compatible content. It looks like 8K may be going the way of 3D TVs and is winding down, as LG reportedly abandons a market that TCL and Sony have already exited.
LG was the only maker selling 8K OLED TVs worldwide, but its Z3 OLED TV was discontinued last year and there’s no replacement model in this year’s line-up. Panel producer LG Display has confirmed to FlatpanelsHD that the development of 8K panels is on hold for the foreseeable future unless market conditions improve.
The Z3 was one of our picks of the best 8K TVs. But the fact that our list only includes three TVs, one of which is still available but is no longer being made, is a bit of a clue to why LG is apparently getting out.
What’s the state of the 8K TV market?
With LG getting out of the 8K TV market, Hisense‘s 8K plans apparently on hold, and both TCL and Sony gone, that leaves Samsung as the sole carrier of the 8K torch – and Samsung enthusiasm doesn’t look that strong either.
A few years ago, Samsung offered a range of 8K TVs aimed at different budget levels. Last year, it only bothered with a really high-end model, and that seems to be the case in 2026 as well – unusually, though, Samsung didn’t showcase this TV at CES 2026, focusing RGB TVs and QD-OLED instead.
Perhaps even more notably, when Samsung first demoed its Micro RGB backlight tech at CES 2025 it was in an 8K prototype – but the only RGB TVs it’s actually launching are 4K.
We identified 8K TV as one of our losers for 2025, and explained that a huge part of the problem is that 8K TV doesn’t solve a problem: “there’s only so much information the human eye can actually perceive. In a world where the best 4K TVs continue to dazzle, native 8K UHD panels (7860 x 4320 pixels) are overkill.” At normal viewing distances “you’d be hard pressed to tell the fine details of your favorite Ultra HD movie or show on the 8K display from the current best 55-inch 4K TV”.
I think another key issue is the ongoing and probably fatal lack of content for it. Blu-ray tops out at 4K resolution, as do all the major streamers’ most premium tiers, and there will not be an 8K disc format; last year Warner Bros said it had scanned some big-name movies in 8K, but the number of films was just 20 and it wasn’t clear how those movies would be distributed. As I wrote at the time, “the dearth of 8K content is clearly worrying the TV firms and keeping sales numbers low.”
I think that’s a shame, but as the former owner of a 3D TV who struggled to find much worth donning the silly specs for, I’m well aware that sometimes TV tech’s usefulness doesn’t always live up to the hype (although maybe 3D isn’t as dead as it looks: a new TV tech delivers glasses-free 3D TV. The big question is whether enough of us will want it).
I think there’s a place for 8K technology: Samsung’s The Wall is extraordinary, and it can be useful in monitors where you want a lot of pixel acreage.
But given the cost of the kit, the lack of content and the sheer brilliance of the best 4K TVs, I’m just not sure that place is in my living room or yours. And it looks like the manufacturers are increasingly coming to that conclusion too.
The best TVs for all budgets
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