Smeg’s color of the year is like a Venetian canal winding through your kitchen, and it’s making me want to hop in a gondola



  • Smeg’s color of the year is Jade Green – a soft shade of turquoise
  • Three appliances are available in the color now, with more to follow
  • It continues the trend for kitchen appliances in warm, natural tones

Kitchen brand Smeg has revealed its official color of 2025 – a soft shade of turquoise called Jade Green. Smeg is an Italian company (the name is an acronym for Smalterie Metallurgiche Emiliane Guastalla), and it says the hue is reminiscent of the country’s idyllic waters. Think of gondolas drifting along Venice’s Grand Canal, and you’ve got the right idea.

There are currently three appliances available in the color: the Retro-Style Two-Slice Toaster, the Retro-Style Seven-Cup Electric Kettle, and the Collezione Digital Kitchen Scale, which launched last year.

Smeg says it will be splashing Jade Green onto two more products within the next few months, and judging by the images the company has released, it looks like those may be the Smeg Soda Maker and the Portable Induction Hub.

Smeg kitchen appliances in Jade Green on counter

(Image credit: Smeg)

Color me impressed

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