The internet says Hollywood is cooked — but I think Jia Zhangke’s AI short says something far more interesting


A still from the Jia Zhangke AI generated short, Jia Zhangke's Dance
(Image credit: Jia Zhangke / X)

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Whenever an action-packed or unusual AI-generated short goes viral, the same cry rings out on social media: Hollywood is cooked! This week it’s an AI-generated Brad Pitt fighting an AI-generated Tom Cruise (made all the more ironic because Cruise famously does his own stunts instead of letting CGI handle them); the other day it was Kanye West singing in Mandarin in a music video; today it’s a close-up of Spider-Man swinging at high speed. But if you’re looking to those shorts to see the future of film, you’re probably looking in the wrong place.

All three of those videos are slop. Impressive slop if you don’t look too hard or think too much about them, but slop nevertheless. The ones gleefully ripping off big studios’ best-known properties will no doubt become a dying breed as Hollywood’s lawyers get going, but even if they were made from 100% artisan, organic, not-nicked-from-anyone content they’d still be slop.


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