The new Sims 4 x Coach collab is the probably only way you’ll get free designer handbags

• New content inspired by fashion brand Coach is coming to The Sims 4 in an official collab
• This includes virtual handbags and plenty of clothing
• It’s all free, and available today

The Sims 4 players are getting a raft of free new content today as part of the game’s latest collaboration.

As announced by developer Maxis, fashion brand Coach is making its way to The Sims 4 in the form for nine new free items. This includes a number of clothes available in Create a Sim inspired by the brand’s real-world Soho sneakers, varsity jackets, and skirts.

Some info:
The Coach logo wasn’t localized because it’s a brand name. In another language they would still say “Coach”.
We have Simlish swatches where the logo is more prominent. On tops, there are duplicate swatches that use Simlish. On the trunk, the swatches either show English or Simlish.

— @ashaife.bsky.social (@ashaife.bsky.social.bsky.social) 2026-01-13T12:19:48.563Z