- Design company AndoAndoAndo released a turntable-inspired wrist watch
- The design takes inspiration from the classic Technics SL-1200
- Shipping rolls out in April, but the collection is limited to only 30 pieces
Design company AndoAndoAndo is taking the Hamilton Brothers’ funky bop Music Makes the World Go Round quite seriously in its upcoming release of wrist watches, which are an ode one of the world’s best turntables. The company’s latest creative venture takes the legendary DJ turntable, the Technics SL-1200, and reimagines it as an automatic wrist watch for music and vinyl fans alike – making it the tiniest turntable I’ve ever seen (albeit one that can’t actually spin a tune), and it’s kind of adorable.
Powered by Miyota 9039 Premium automatic movement, the watch is a tiny replica of the legendary DJ turntable which uses a tiny vinyl record as the clock face. Its attention to detail is admirable, going the distance to avoid including numbers in its design and instead using a distinct pattern of dots to indicate the hours, minutes, and seconds. And again, no it can’t spin actual vinyl records nor play music of any kind, but that would be very impressive wouldn’t it?
It’s a unique take on a classic deck (and a chance to wear your analog-loving heart on your wrist), however it may take some getting used to when it comes to deciphering the actual time – and its designer, Yu Ando, seemingly agrees. When referring to the watch’s minute hand in the product description online, Ando writes: “Yes it’s not straight, it’s not pointing (to) the minute marker straight, but so you can interpret it in your own way”. OK – I still want one.
The minute hand is designed to replicate the turntable’s tonearm, hence its slightly bent shape, and sitting on top of the vinyl record are two spinning discs; a large one with the letter ‘A’ that points to the current hour, and a smaller one that shows the seconds past, which can be difficult to read – although Ando has stated that when the text on the disc is level and back to its original position, that indicates that the zero second has begun.
The watch is available to preorder now, and is available in three different finishes; red, black, and silver, or gold and black both for $438 (which is around £350 or AU$697), or a slightly pricier all-gold version at $455. Shipping will be processed in April, but according to the AndoAndoAndo website there’ll only be 30 pieces made for this edition – so it’s a very limited run indeed.
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rowan.davies@futurenet.com (Rowan Davies)
