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    Trump’s tariffs may trigger the return of ‘shrinkflation’ with shoppers paying more for less



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    Steve Rad, CEO of toy maker Abacus Brands Inc., which designs science kits and other educational toys for older children, shows a newly improved matte box, left, that will replace its black plastic mold packaging insert, seen right, with an improved cardboard material to help offset the costs of future tariffs in El Segundo, Calif., on Monday, March 31, 2025.

    Steve Rad, CEO of toy maker Abacus Brands Inc., which designs science kits and other educational toys for older children, shows a newly improved matte box, left, that will replace its black plastic mold packaging insert, seen right, with an improved cardboard material to help offset the costs of future tariffs in El Segundo, Calif., on Monday, March 31, 2025.

    AP Photo/Damian Dovarganes

    https://fortune.com/img-assets/wp-content/uploads/2025/04/AP25091094382751-e1743540462831.jpg?resize=1200,600
    https://fortune.com/2025/04/01/trumps-tariffs-may-trigger-the-return-of-shrinkflation-with-shoppers-paying-more-for-less/


    Anne D’Innocenzio, The Associated Press

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