OpenAI wants to rebrand data centers as ‘compute campuses’ to try and win people over





  • OpenAI could call its data centers ‘AI compute campuses’
  • Public perception is low as energy prices rise across the US
  • Stargate Project is about halfway to adding 10GW by 2029

OpenAI is considering a new name for its biggest data centers as it looks to improve public perceptions of AI infrastructure amid ongoing political debate.

Instead of calling them data centers, the ChatGPT maker is considering a rebrand to ‘AI compute campuses’ to give the facilities a name which sounds more economically positive.

https://cdn.mos.cms.futurecdn.net/be6mQuQvsgNEvog4VqJA76-1920-80.png



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Craig Hale

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